TRUESDAY
March 31, 2026, Prague
Program
- 17:45 – Doors Open
- 18:15 – Presentations: AI in Marketing: What Actually Works Today
- 18:55 – Open Mic
- 19:15 – Speed Dating with early-stage investors
- 19:00 onwards – Networking
About this event
AI in Marketing: What Actually Works Today
From why communication matters in startups to how AI is changing content creation right now.
Understand why communication decides if your startup gets traction
See how AI tools are used in real marketing today
Meet founders, marketers and investors from the Prague tech scene
What WE HEARD: Two short talks that connect strategy with practice.
Martin Opatrný: Why Communication Matters
Martin explained why communication, PR and storytelling are critical for startups and how the landscape has changed.
You learned:
- Why startups underestimate communication
- How it affects investors and credibility
What changed in the last years
Lukáš Eršil: AI Tools for Social Media Marketing
Lukáš followed with a practical look at how AI tools are used in marketing and content creation today.
You learned:
- What AI tools are used today
- How content is created faster
- What founders can actually use
Martin Opatrný
PR CLINIC
Martin Opatrný is a strategic communication, PR and public affairs expert with experience across both the private sector and public administration. He has worked in roles such as Head of PR at the Ministry for Regional Development, spokesperson for Prague City Hall projects, and in international agencies like Interel. In recent years, he has focused on supporting startups and spin-offs, especially in biotechnology and technology transfer, helping them communicate complex topics and work with media, institutions and investors.
Lukáš Eršil
Sageworx
Lukáš Eršil is an AI specialist and AI Director at Sageworx in New York. He focuses on generative AI and its use in marketing and content creation, working with companies on practical implementation of AI tools. He provides training in text, image and video generation and collaborates with international platforms, helping teams use AI to create social media content and marketing outputs more efficiently.
SPEED-DATING lineup on march 31:
- Jan Sova – Investor, J&T Ventures
- A venture capital fund investing in early-stage technology startups from Central and Eastern Europe with global ambitions.
- Tomáš Fanta – Investor, Heartcore Capital
- A European venture capital firm investing in companies that use technology to empower how people live and work, from internet platforms to frontier technologies shaping the future.
- Pavlína Marešková – Investor, Mentor, ARR: Agentura regionálního rozvoje
- Agentura regionálního rozvoje supports entrepreneurship and innovation through advisory services, funding programs, and ecosystem development.
- Barbora Wachtlová – Investor, Mentor, Středočeské inovační centrum (SIC)
- An innovation agency and VC, supporting startups through acceleration programs, mentoring, and access to funding.
- Sergej Fedorovič – Angel Investor, Mentor, Depo Ventures
- A Czech angel investment network backing early-stage startups and connecting founders with experienced investors across CEE.
- A Czech angel investment network backing early-stage startups and connecting founders with experienced investors across CEE.
- Andrej Tomčík – Investor, Look AI Ventures
- Chris Sheng– Growth Advisor, Mucker Capital
- A US-based seed-stage venture capital fund supporting early-stage startups with go-to-market strategy, growth, and scaling, working with hundreds of venture-backed companies.
- Khushboo Arora – Khushboo is an independent venture professional and startup mentor with experience in early-stage investing and venture building across Europe.
Martin Opatrný – expert on strategic communication, Public Relations and Public Affairs. PR Clinic
Partner MARCH 31
⭐️ ARR – Regional development agency – which is regional development agency of the Liberec Region, helping municipalities and companies move projects from idea to execution. They focus on innovation support, grant advisory and regional development.
Through the European project EDIH Northeast Bohemia, they support companies with up to 499 employees in adopting digital technologies.
They offer:
• Test before Invest services with 70–100% support
• AI and cybersecurity training for teams
• Support with digitisation and grant projects
